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Paul Hollywood says ‘get creative with cake’ for Pilgrims

Posted on 20 March 2013


Globetrotting celebrity baker Paul Hollywood has plenty on his plate this week as he launches new BBC series ‘Paul Hollywood’s Bread’; but he is still making time to support a charity close to home.

Pilgrims Hospices ‘Piece of Cake’ fundraising extravaganza takes place from 22-26 April. Cake sale, bake off, tea party… you choose, it’s a chance to team up with family, friends and colleagues to run cake-related events across east Kent, donating the proceeds to help pay for vital support for patients and families.

Paul, who found fame on the popular show The Great British Bake Off, runs a bread supplier Artisan Bread Co from Aylesham and is backing Pilgrims campaign for the third year.   

He said: “Pilgrims Hospices is an amazing charity working in the most difficult circumstances on a daily basis. Supporting them and meeting the staff and patients was a humbling experience last year, so I really hope that people will get behind the Piece of Cake campaign 2013.”

To join in the fun, get your recipe books out and whip up your own fundraising celebrations. All you need are the right ingredients to make your Piece of Cake event a success. Just add a dash of enthusiasm and a hint of creativity by participating in some or all of the following: organise a bake-off competition; sell cakes and share recipes; set up a baking quiz and charge for entry; organise a themed tea party in fancy dress or host competitions like guess the weight of the cake or create the biggest biscuit tower.

Paul added: “Piece of Cake is a fun way to raise money for a cause very close to my heart as well as getting the nation off the sofa and into the kitchen, baking and enjoying life. Bake a cake for Pilgrims, raise some money and bring a smile to someone’s face!”

* To register for a fundraising pack, download recipes and more, visit the Pilgrims Hospices It’s a Piece of Cake web page or follow us on Facebook and Twitter to find out what events are already planned in your area.


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